Get all your news in one place.
100's of premium titles.
One app.
Start reading
The Guardian - UK
The Guardian - UK
Lifestyle
Lauren Cochrane

Coach brings its American heritage aesthetic to New York Fashion Week

Models on runway
Models walk the runway for Coach on Valentine’s Day during New York Fashion Week. Photograph: Angela Weiss/AFP/Getty Images

It might be fashion week in New York at the moment, but Monday was also Valentine’s Day. For the Coach show in the afternoon, each guest – including rapper Megan Thee Stallion, singer Rina Sawayama and model Hari Nef – was greeted with a red rose on their seat and given a heart-shaped cookie.

This old-fashioned, unapologetically schmaltzy gesture suited a show that was flush with retro Americana references. The set included several A-frame houses, trees and a station wagon. The preamble featured a model taking her shopping into one of the houses in a brown paper bag, an ET-worthy group of young people on bikes, and another model walking a glossy Afghan hound. This heightened ordinariness gave a halcyon small-town feel. It was about imagining a place where, as the show notes said, “it’s always the golden hour and things are happening – on the street, inside our homes, and in our hearts.”

Sign up to read this article
Read news from 100's of titles, curated specifically for you.
Already a member? Sign in here
Related Stories
Top stories on inkl right now
One subscription that gives you access to news from hundreds of sites
Already a member? Sign in here
Our Picks
Fourteen days free
Download the app
One app. One membership.
100+ trusted global sources.