Co-op staff told to boost promotion of vapes after costly cyber-attack, document shows

The Co-op is making vapes more prominent in stores, an internal document seen by the Guardian shows. It is also stocking a bigger range of vapes and nicotine pouches. Photograph: Nicholas.T Ansell/PA

The Co-op has quietly told staff to boost promotion of vapes in an effort to win back customers and sales after a devastating cyber-attack.

The ethical retailer is making vapes more prominent in stores via new​ displays and additional advertising, according to an internal document seen by the Guardian. It is also stocking a bigger range of vapes and nicotine pouches.