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The Independent UK
The Independent UK
Lifestyle
Chelsea Ritschel

CNN and Applebee’s face backlash over ‘tone-deaf’ commercial during Ukraine coverage: ‘Infuriating’

Applebee Ukraine CNN MSNBC
Twitter / CNN

CNN and Applebee’s are facing backlash for “tone-deaf” timing after the network ran a split-screen advertisement for the fast-food chain while covering Russia’s invasion of Ukraine.

In a video posted to Twitter of the televised moment on Thursday, the network’s live coverage could be seen showing air raid sirens blaring in Ukraine’s capital Kyiv before the screen transitioned into a split-screen to air an advertisement for Applebee’s.

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