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International Business Times

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Cleantech Innovation Always Has Its Naysayers: An Entrepreneur's Guide On How To Push Through Trash Talk

Environmentally-damaging plastic pollution is expected to surge if nothing is done to curb global reliance on the fossil-based substance. (Credit: AFP)

Plastic pollution is one of the world's biggest threats – to both the climate and human health.

This also happens to be the problem that my company is trying to solve. The enormity of plastic pollution and the vital importance of solving it inevitably means challenges for me as an entrepreneur. That is why perseverance and the right mindset are especially important for entrepreneurs working to develop sustainable solutions, or on other projects in the cleantech sector.

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