
A noticeable shift in how people think about wellbeing is influencing development strategies across global real estate and hospitality. Daily life has become increasingly shaped by the desire for environments that support balance, clarity, and long-term health. Citi Developers has responded to this shift with AMRA, a project designed to bring together residential living, hospitality, and wellness within a unified framework. The development reflects broader changes in lifestyle expectations and introduces a structured approach to integrating science-backed wellbeing into everyday routines.