Cinema, as we know, is on its knees. Audiences are down. The year’s big tentpole summer movies failed. Cinemas, some of them on the brink of bankruptcy, are throwing gimmick after gimmick at jaded moviegoers, to no avail. And yet, it seems like the key to rescuing the film industry has been right under our noses all along: dogs.
On Sunday, at the Autry Museum in Griffith Park, Los Angeles, a Guinness world record was broken. That record was for “most dogs attending a film screening”. In total, 219 dogs of various breeds sat down en masse – some on picnic blankets, some nestled into their owners – and watched an outdoor screening of Paw Patrol: The Mighty Movie. This beat the previous record of 199 dogs, which was set last October.
