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Wales Online
Wales Online
Lifestyle
Megan Nisbet

Christmas adverts 2022 from M&S, Asda, Tesco, Sainsbury's, Lidl and more

The countdown to Christmas is officially on. McDonald's has announced its festive menu, I'm A Celebrity... Get Me Out Of Here! is about to start and supermarkets have begun to drop their highly-anticipated Christmas adverts. Every year the stores release new Christmas campaigns with John Lewis, M&S and Aldi among those that go all out.

This year Lidl's Christmas advert follows the story of an adorable bear who becomes an unlikely festive icon, while Dawn French returns as the Christmas fairy in Marks and Spencer's campaign, only this time she's joined by her co-star Jennifer Saunders, who takes on the role of Duckie.

Meanwhile, This Morning's Alison Hammond takes centre stage as The Countess in the Sainsbury's Christmas advert, while Buddy the Elf is recruited by Asda for a "joy-filled" Christmas campaign. Morrisons has also teased their television promotion with the return of Christmas Farmer.

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