Chris Froome’s relationship with his current sponsor, the Israel-Premier Tech team, appears to be deteriorating, after the team owner, Sylvan Adams, said the four-time Tour de France winner had “absolutely not” been value for money since signing in late 2020.
“How could we say we had value for money?” Adams told cyclingweekly.com. “We signed Chris to be the leader of our Tour de France team and he’s not even here, so that cannot be considered value for money … Chris isn’t a symbol. He isn’t a PR tool … So no, I couldn’t say he’s value for money, no.”