
If you believe you can have too much of a good thing, stop reading this right now. Because Chloe's going for a world record when it comes to its Summer 2025 campaign. The French fashion house has dropped 14 images (so far) all starring Rianne Van Rompaey.
The David Sims-shot ads began hitting the brand's Instagram back in January. Which makes sense since the collection is basically the perfect warm-weather boho wardrobe, key to dragging anyone out of the winter doldrums. Elodie David-Touboul is on styling duties, putting together our ideal resort repertoire, even if there aren't any plans to book a ticket somewhere. We hope the images keep on coming because it's a cost-free way to transport us to a seaside property designed by architect Savin Couëlle.