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Evening Standard
Evening Standard
Business
Josie Clarke

Children to see fewer ads for unhealthy food and drink from this week

Obesity NHS
A child eating cereal. (Alamy/PA) -

Children will see fewer ads for unhealthy food from this week as a voluntary ban by advertisers takes effect ahead of a full crackdown in January.

The move to tackle childhood obesity will stop ads for “less healthy” food and drink that is high in fat, salt and sugar (HFSS) appearing on television between 5.30am and 9pm, and online at any time.

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