What the shop wants you to see
Walk into any Chikankari shop on Hazratganj or Aminabad and the salesperson will point to three stitches: tepchi, murri, and phanda. They are real. They are beautiful. They are also the easiest to replicate at speed on cheap georgette, which is why they dominate every rack from a hundred rupees to a few thousand. The shop is not lying to you. It is just not telling you everything.