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Sports Illustrated
Sports Illustrated
Sport
Matt Verderame

Chiefs Have Become a Pop Culture Phenomenon in Unprecedented Fashion

On Thursday night, nearly 14 million Americans tuned in to Chiefs-Broncos, a football game with a foregone conclusion.

One fan not contributing to the Nielsen rating but chiefly responsible for it was at Arrowhead Stadium, sitting in a private suite for the third time in four weeks.

Clad in Kansas City gear, Taylor Swift was cheering on Chiefs tight end Travis Kelce, sharing the space with Kelce’s parents, Ed and Donna, and Brittany Mahomes, wife of star quarterback Patrick. At one point, Swift and Mahomes were rocking to “Dancing Queen.”

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