After shutting down Bolt EV and EUV production for almost seven months, Chevrolet today plans to release two commercials to relaunch its entry-level electric vehicles.
Steve Majoros, director of Chevrolet marketing, told reporters on April 6 that the ads are designed to "bring forward the broader Chevrolet EV message" and "put EV ownership angst at ease."
Debuting April 7, the opening day of the Major League Baseball season, the commercials are called "Mom" and "Life Changes."
