I will never forget that sunny afternoon in mid-June 2014. It was the opening day of the World Cup in Brazil but all Chelsea fans online were fussed about was an image circulating on Twitter.
Although this was still a time when sites like Twitter did not seem to swallow most of the football conversation up, it was slowly gaining more traction and for fans, it still felt like an exciting place to connect with those who loved the things you did. The image was of Cesc Fabregas wearing the new Chelsea shirt, whilst also holding one showing the back with "Fabregas 4" printed in Premier League numbers.
What sparked most suspicions was the low quality of an image, seemingly taken in a hotel room and lacking the extensive airbrushing that transfer announcements have nowadays. But a few hours later, Chelsea had confirmed a deal that would go on to transform the Blues' midfield.
