Bring Me The Horizon have won the Alternative/Rock Act award at the BRIT Awards.
The Sheffield metalcore band triumphed over The Rolling Stones, Blur, Young Fathers and Yussef Dayes in the fan-voted category at the British music industry's premier awards evening, held at London's O2 Arena tonight (March 2).
Accepting the award from actors Luke Evans and Marisa Abela in front of a bored-looking industry crowd who could barely be bothered to look up at the stage or pause their conversations, frontman Oli Sykes paid tribute to the group's loyal fans, saying, "Cheers to the BRITs for making the voting system so complicated that only our fans could be arsed to vote!"
Sykes also went on to thank the band's families and management, casually throwing in some industrial language - an early "Fuck!", an admission that winning the award was "fucking insane... er... bloody insane" - in his acceptance speech to ensure that someone somewhere will log a complaint with broadcasters ITV, because that's how these things work.
