Social media has recently been flooded with images that looked like they belonged in a Studio Ghibli film. Selfies, family photos and even memes have been re-imagined with the soft pastel palette characteristic of the Japanese animation company founded by Hayao Miyazaki.
This followed OpenAI’s latest update to ChatGPT. The update significantly improved ChatGPT’s image generation capabilities, allowing users to create convincing Ghibli-style images in mere seconds. It has been enormously popular – so much so, in fact, that the system crashed due to user demand.
Generative artificial intelligence (AI) systems such as ChatGPT are best understood as “style engines”. And what we are seeing now is these systems offering users more precision and control than ever before.
