Threads on Twitter have become their own storytelling technique with sprawling anecdotes told over five or six connected tweets, rarely do they take long to read.
The medium is increasingly used by news outlets and charity groups to share impactful stories in bite-sized chunks for an audience that is always online, ready to consume information.
Just a Drop, a charity dedicated to providing safe and clean water, has taken the format to new heights with a thread that documents one woman's journey to collect the life saving liquid.