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The Guardian - AU
The Guardian - AU
National
Josh Taylor

Channel 7’s David Koch is angry about an internet death rumour scam. What is it all about?

 David Koch
Despite falsely being reported dead on scam social media ads, David Koch is alive and well, and very unhappy his image is being used in this way. Photograph: Kelly Barnes/AAP

In the latest iteration of an ongoing scourge, scammers have been targeting Australian internet users with ads falsely claiming David “Kochie” Koch, the long-serving face of Seven breakfast television show Sunrise, is dead.

Flicking through your Twitter, Facebook or Instagram feed – or even among the banner ads on your favourite news site – you might have been confronted with posts lamenting the television personality’s demise, as social platforms and advertising companies struggle to block the ads.

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