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Sports Illustrated
Sports Illustrated
Entertainment
Jimmy Traina

Changes, Problems Coming to NFL Sunday Ticket This Season

NFL Sunday Ticket Donald Trump CBS DIRECTV NBA Charles Barkley ESPN Fox Jeff Van Gundy

1. As we get closer and closer to the start of football (thank goodness), I’d like to remind you that the biggest story line of the 2023 NFL season may end up being the new Sunday Ticket experience on YouTube.

Sunday Ticket was a DirecTV property for more than two decades, but now we live in this awful streaming world, so the NFL got into bed with Google/YouTube because they have unlimited money at their disposal and will pay the league $2 billion per season for the rights to Sunday Ticket.

So now that the package has left DirecTV and will live on YouTube, changes are coming. And for some of you, those changes will be problematic.

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