In 1889, the Syndicat du Commerce des Vins de Champagne produced a pamphlet promoting champagne at the Exposition Universelle in Paris, claiming that Dom Pérignon, procurator of the Benedictine Abbey of Hautvillers from 1668, was the “inventor”, “creator” or discoverer" of sparkling champagne.
“Come, Brothers! I drink stars!” is the famous quote often attributed to him.
The story of a blind monk having an epiphany, accidentally happening upon the secret to effervescence, was seductive. It combined divine revelation and French winemaking expertise to produce a national symbol deeply rooted in the French landscape.