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Fortune
Fortune
John Kell

CFOs weigh the risks and rewards when adopting AI

(Credit: Illustration by Michele Marconi)

Generative AI startups raised an astonishing $10 billion last year, outperforming a cooldown in total venture capital funding that has been driven by higher interest rates and risks of a recession. 

“In today's market, generative AI and related companies are attracting the most attention and capital, but we believe the AI opportunity set is much larger and across all industries,” says Navneet Govil, executive managing partner and CFO of SoftBank Investment Advisers. 

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