
Anyone who’s been following the news from CES 2025 will know that one word (or two letters if we’re being pedantic) dominated the conversation at the year’s biggest tech conference: AI. Artificial intelligence is being shoehorned into everything, from cars to coffee machines – often whether we like it or not.
Even if it’s an area of our lives where artificial intelligence doesn’t feel like a natural fit, tech companies are dead keen on inserting it to better ‘personalize our experiences’ (or make good use of all the data that’s been harvested over the past decade).