Can the simple cycling jersey be elevated into something more? Castelli certainly thinks so, and is taking the premium jersey fight straight to Assos, SYN and PNS with the Premio Evo Jersey. As is often the case with these ‘halo’ products, their value lies not just in the product itself, but in the glow it casts over the rest of the brand - most of us look admiringly at range-topping products and then happily go off and buy the cheaper, more prosaic and dare I say, better value options.
