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It could have been the case that walking through the V&A’s Cartier exhibition, which is sponsored by the 1847-founded jeweller, would feel like a foie-gras force feeding of brand propaganda — with intentions of selling visitors a Tank watch in the gift shop.
Mercifully, this is far from the case with thanks to intelligent curation by Helen Molesworth and Rachel Garrahan, who successfully deliver a luxurious deep dive into the jeweller’s rich and sprawling international history, while benefiting from some absolutely spectacular jewels. They are impossible not to obsess over — from the late Queen Elizabeth’s mammoth 23.6 carat pink diamonds to Grace Kelly, Princess of Monaco’s engagement ring and Princess Anne’s Pineflower tiara.