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The Independent UK
The Independent UK
National
Fabiano Maisonnave

Carrefour's cold shoulder for South American beef sparks a backlash from Brazil

France Brazil Beef Deforestation - (Copyright 2024 The Associated Press. All rights reserved)

Supermarket giant Carrefour’s support for French farmers’ protests against a trade agreement between the European Union and the South American bloc Mercosur has sparked a strong reaction in Brazil, including a refusal to supply beef to Carrefour stores in Brazil.

Carrefour CEO Alexandre Bompard announced in social media posts last week that the French company would stop buying beef from all Mercosur countries, which also include Argentina, Paraguay and Uruguay. Bompard wrote that he agrees with French producers' arguments that Mercosur beef is an unfair competitor due to lower production costs resulting from fewer environmental and sanitary requirements.

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