A red-faced care firm has apologised for an 'unfortunate' typo on a poster advertising care for the elderly - after they called the residence 'Skeleton Court' instead of 'Skelton Court'. Nick Broadbent took a u-turn to check he'd read a bus stop's billboard correctly when he drove through Skelton, North Yorkshire, on his lunch break last Thursday.
An image taken after the 45-year-old parked up showed the poster with 'Skeleton Court' in large white lettering above the correctly spelled website link and address of care home Skelton Court. The home is run by housing association Anchor, who claim to be the largest provider of care for 'people in later life' in England, and it opened in March.
Nick posted the image to Twitter where he joked Skeleton was a 'bold' name choice 'considering the age of many residents'. He claimed the spelling is a bit 'close to the bone' if it's a marketing ploy but believes that's simply a matter of the graphic designer 'having a mare' instead.
