Cardi B has proven on many occasion that she's more than just a rapper. She's diversified her income streams in a variety of ways throughout her career, from becoming the creative director in residence for Playboy in 2021 to later co-founding a brand of vodka-infused whipped cream. Now she's diving into the beauty business, as she announced today that she's officially launching a haircare brand called Grow-Good.
On Feb. 11, the Am I the Drama? rapper, took to Instagram to share a short promotional video for Grow-Good that features a series of behind-the-scenes clips of her speaking with hair scientists and product developers about the upcoming products over the years. Per one clip with a 2023 timestamp, the brand has been three years in the making. "It took me about from 2016 to now to grow out my hair," she says in the video. "I'm not going to tell y'all what I'm using for it because I gotta test it out first, on myself."
