The founders of an environmental project backed by the model Cara Delevingne are seeking investment to help equip people with practical skills to curb the climate crisis.
Earthed is an online platform where users will take part in expert-led courses covering areas such as no-dig growing, urban gardening and river restoration.
Members will also be able to share skills and discuss practical steps to help the planet.
The project was co-founded by Delevingne and her school friends, sisters Christabel and Ruby Reed. Its other backers include Sienna Miller, Jack Harries and Georgia Jagger.
The founders aim to launch the subscription-based site this month but are looking for £60,000 to get the project ready for the public. Anyone who donates will become a founding member with early access.
Christabel Reed, 31, said she and Ruby, 34, went to Delevingne with the concept for Earthed.
She said: “We asked: ‘How can we stop talking and stop arguing about the environment and actually start a network of restoration?’
“We wanted to transform the narrative that human beings are the virus and start a platform where we discuss how human beings can regenerate the environment… There is an escalating environmental crisis — but there are so many solutions out there. We just need to act on it.”
Delevingne said: “We believe humans and nature can coexist in harmony because humans are nature — a crucial fact we seem to have forgotten.
“We can all play a part and through Earthed, we hope to support millions of people getting their hands into the earth, regenerating local ecosystems and building community resilience.”
For more information, go to www.earthed.co
