Car registration numbers could be printed on food packaging from McDonald's diver through restaurants in a bit to get rid of litter waste, a council waste chief said.
Chris Howell, Swansea Council's head of waste, parks and cleansing, said he felt the idea was worthy of some merit but didn't come without some drawbacks. He noted that the Welsh government explored the idea with McDonald's on the possibility of implementing extra printing to discourage people from littering, Cymru Online reports.
But he said there was an issue about which fast-food companies would "go first" with such a drastic initiative. He added: "If McDonald's do it, then people will just go to Burger King instead of McDonald's because nobody wants to have their private details printed on that packaging."
