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Fortune
Fortune
Allie Garfinkle

Capital and carnival collide in Las Vegas at CES (or, how a pigeon walked into a Dunkin’)

Nvidia CEO Jensen Huang (Credit: PATRICK T. FALLON/AFP—Getty Images)

CES is tech’s great three-ring circus, sprawling and fluorescent.

Three rings is, of course, a spectacular understatement. There are always a couple big acts (this year, Nvidia and Delta, the latter flanked by Lenny Kravitz), while companies hold dozens of press conferences opening with instrumental versions of pop songs like Dua Lipa’s “Levitating.” Thousands of exhibitor sideshows spring up featuring new TVs that look like old TVs, wearables tracking blood rushes to the head, and John Deere’s just-announced robot lawnmowers. (Aren’t all lawnmowers technically robots? Is this a grass-shaving, job-stealing Roomba?) 

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