Last week, the Queensland government launched the ambitious Destination 2045 tourism plan, which aims to make the state a global leader in tourism. The plan highlights that one in six jobs in tropical north Queensland are supported by tourism.
However, earlier this year the same government tentatively withdrew support from a campaign to add Cape York to the UNESCO World Heritage List.
If the goal is to position Queensland as a leader in tourism, then linking Cape York’s landscapes to the World Heritage brand would certainly help achieve that.
