A growing number of executives are opting out of tropical beach vacations and spending their PTO in places that promise to help optimize their health and longevity. Wellness tourism is one of the fastest-growing areas within the travel sector, surpassing $1 trillion last year, and projected to have an annual growth rate of over 16%, according to the Global Wellness Institute.
One arm of this booming business increasingly is catering to burned-out executives with everything from sleep-focused holidays complete with AI-powered beds to longevity-centric retreats offering stem cell therapy.
