Rumors are circulating that Canon is working on a new handheld cinema-like camera designed to compete with Sony's FX series – and if the speculation is true, it could be a game-changer for creators.
In today’s content-driven world, video reigns supreme. Whether it’s long-form content for YouTube or TV, or short-form clips for social media, video is the best way for creators to connect with their audiences and grow their brands. As a result, creators are increasingly demanding higher-quality tools for video production, leading to the rise in popularity of cinema cameras and professional cine lenses.
