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Digital Camera World
Digital Camera World
Hillary K. Grigonis

Canon is planning to increase production of trendy compact cameras, but another tariff-fueled price hike is also in the works

Canon Powershot G7 X Mark III.

Canon has shared the company’s fiscal results for the first half of 2025, and amid the number crunching, the company shared two key bits of data for photographers and videographers: The production of compact cameras will increase to help keep up with demand, but another price hike due to tariffs is also in the plans.

During the forecast for the remainder of 2025, Canon said that the vlogging-focused PowerShot V1 is selling well but that the company would also increase production for the conventional compacts that are in high demand. “As for Imaging, starting with cameras, we plan to expand sales of the new EOS R50 V which is starting to gain popularity,” Canon said in the report’s commentary. “In addition, for compact cameras, we will expand sales of the new PowerShot V series model and will also increase production of conventional models where supply is not keeping up with demand.”

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