The back-and-forth negotiations on US tariffs have left many brands unable to confirm whether or not the new import taxes will impact pricing, but in an earnings call with investors, Canon Inc. has confirmed that the ongoing trade will impact prices in the country. However, Canon says that it is still evaluating the details, including the amount and timing, of such an increase.
In a question-and-answer session stemming from Canon Inc.’s first quarter financial results for 2025, the company addressed several questions specifically related to the tariff situation. In the responses, Canon confirmed a price increase. “We have notified major dealers that we will raise prices and are in the process of estimating the timing and amount of the increase,” the report reads. “Since tariffs are borne against the cost of goods, the higher the cost ratio is, the higher the price rate increases. We will conduct a detailed analysis, including the cost of each product and where it is produced, and will determine the rate of price increase for each product.”
