Adobe has launched a raft of major updates for its video-centric software portfolio, a day before this year’s famed Sundance Film Festival kicks off. The enhancements will affect Premiere Pro (beta), After Effects (beta) and Frame.io and are said to “streamline post-production and accelerate time savings for video pros”.
Unsurprisingly, following the software giant’s commitment to AI-powered tools, artificial intelligence headlines the enhancements. I’m most intrigued by Premiere Pro’s new Media Intelligence & Search Panel. This seeks to significantly reduce time spent scouring gigabytes of video files for a specific clip – laborious for both user and CPU – via an AI-powered search function. Adobe uses the example of typing in the search query: “red canoe at dawn” which brings up multiple clips that include a red canoe in dawn lighting.
