
As we know, US states are legalizing cannabis for adult use at a steady pace. In every new legal market, there are consumers who have never experienced cannabis consumption. Beverages could represent a familiar and easy delivery system for new users.
Last April in Denver, Jake Bullock, CEO and founder of Cann, a cannabis-infused beverage company, said “beverage is one of the fastest-growing sectors within the cannabis industry,” reported New Food on Tuesday.