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Ideal Home
Ideal Home
Sara Hesikova

Can the unexpected red theory make your home look more expensive? Experts reveal how it works

John Lewis SS24 Home collection.

The mass obsession with the colour red has been apparent since last year when it became truly trendy. It all started with fashion as we started seeing more red shoes, cardigans and even tights. But soon, all things red were making their way into our homes. And now, it’s all perhaps being validated by the viral unexpected red theory.

The home decor trend was made famous in the past few weeks by New York-based interior decorator Taylor Simon who took to TikTok to explain how adding anything of the colour red in a room where it shouldn’t really be or work there, makes the space automatically look better.

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