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PC Gamer
PC Gamer
Jody Macgregor

Can the Epic Games Store turn things around? 'I don't see how they can recover at this point,' says Newzoo analyst

Epic Games Store top games for 2021.

Back in February Epic Games told us about its plan to overhaul the Epic launcher, with an update in June mentioning it would start up five times faster on average. That technical overhaul will apparently be accompanied by changes to the storefront including personalized game recommendations, quick-access categories, and patch notes right there on the shop. All stuff that would have been nice to have at the end of 2018 when the Epic launcher arrived, but is it too late for a recovery? I asked Emmanuel Rosier, director of market intelligence at industry analysts Newzoo.

"I don't really see how they can turn that around," Rosier says, "because Steam has become so inevitable. The Epic Games Store, they get players by giving free games, but people just go, they log in, they get the free games, they don't even play them. You know, it's almost like collecting games rather than actually playing them."

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