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Tom’s Guide
Tom’s Guide
Technology
Michael Desjardin

Can Hisense and TCL overtake Samsung and Sony in 2026? Here’s how the landscape of TVs could change next year

Samsung TV Lifestyle Photo.

Samsung and Sony make some of the best TVs money can buy. Their 2025 portfolios include superb OLED and Mini-LED TVs while both brands are positioning themselves for the future with the development of RGB Mini-LED technology.

Yes, it’s a great time to be a prospective Samsung or Sony TV-owner, and the future looks rosy, too. But for the last couple of years, I’ve had a front row seat for Hisense and TCL's rapid advancement.

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