Marcus Lemonis, CEO of Camping World, has ignited controversy by refusing to lower oversized American flags at his dealerships, openly defying local regulations. The dispute has escalated into a legal battle, pitting corporate patriotism against municipal safety rules across multiple locations.
At the heart of the row is a 3,200-square-foot flag hoisted on a 130-foot pole at Camping World's Greenville, North Carolina, site, installed in October 2024. Local regulations limit flagpoles to 70 feet and impose size restrictions, rules also violated in Sevierville, Tennessee (where the cap is 44 feet), as well as in cities such as Morgan Hill, California, and Onalaska, Wisconsin.
