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Tribune News Service
Tribune News Service
Lifestyle
Gretchen McKay

Campbell's FlavorUp! Cooking Concentrate: A new, tasty cheat for cooks

Everyone likes a shortcut or two when they're making dinner, especially on busy weeknights. Campbell Soup Company has come to the rescue with a new product it promises will cut down on some of that annoying, time-consuming prep time, making whatever you're cooking not just easier to get on the table but also faster and more affordably.

The help comes in the form of three cooking concentrates under Campbell's new FlavorUp! label that eliminate the need for the chopping and measuring of spices and aromatics, such as onion and garlic, cooks routinely use to build a meal's flavor.

Linda Lee, Chief Marketing Officer, Campbell's Meals & Beverages, calls the concentrates "the new cooking hack."

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