Last year was a bumper one for camera sales, with well over 100 per cent year-on-year growth. It was actually the best sales year for camera retailers since 2019, with over six million units sold – and that's not even including the used camera market.
Interestingly, the positive upward trend in the industry is not confined to sales of new point-and-shoot digital cameras that we've been seeing for a few years now. People are buying new interchangeable lens cameras too; the messaging that targets those trying to step up from a smartphone or pocket camera seems to be working.
