California Attorney General Rob Bonta expressed his support for the landmark lawsuit filed against Apple during a news conference on Thursday. Bonta emphasized that the legal action is not only beneficial for consumers but also for businesses and competition in the marketplace.
Bonta highlighted that ensuring compliance with marketplace rules and preventing illegal activities, abuse of power, anti-competitive behavior, and exclusionary practices are essential for fostering a level playing field. By holding companies accountable, it creates opportunities for new innovators, entrepreneurs, startups, and small businesses to thrive and compete without being overshadowed by dominant market forces.
California's involvement in the Department of Justice's legal action against Apple is significant due to the state's large population and being the headquarters of Apple and other major tech companies. Bonta reiterated the importance of upholding fair competition and protecting consumer interests in the lawsuit.
The attorney general mentioned that the investigation into Apple's practices has been ongoing for years, leading to the comprehensive case being built against the tech giant. The bench trial in the US District Court in New Jersey is expected to span approximately three years, underscoring the complexity and scale of the legal proceedings.
Bonta emphasized that the lawsuit is pro-consumer, pro-business, and aims to combat monopolistic tendencies and manipulative behaviors in the market. By advocating for a fair and competitive marketplace, the legal action seeks to promote innovation, diversity, and a level playing field for all participants.