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The Guardian - US
The Guardian - US
Business
Guardian staff and agencies

BuzzFeed offers buyouts to news division in effort to increase profitability

BuzzFeed BuzzFeed News Jonah Peretti CNBC
BuzzFeed employees work at the company's headquarters in New York in 2014.
BuzzFeed News is unprofitable but has won awards, including its first Pulitzer last year, and its staff has been regularly poached by traditional news organizations. Photograph: Brendan McDermid/Reuters

BuzzFeed is shrinking and shifting the focus of its Pulitzer prize-winning news division as the digital media company, best known for its lighthearted lists and quizzes, strives to increase its profitability.

The New York-based company is offering voluntary buyouts in its high-profile, 100-person newsroom and some top editors are leaving. They include Mark Schoofs, the editor-in-chief of BuzzFeed News, and deputy editor-in-chief Tom Namako, who announced a move to NBC News Digital on Tuesday. Ariel Kaminer, the executive editor for investigations, is also leaving.

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