
The Burger Wars are hotting up – or, you might say, erupting. Burger King is known to poke fun at McDonald's regularly through its advertising, and this latest jibe is positively volcanic.
Did you know there's a volcanic island between Madagascar and Antarctica called the McDonald Island? Us neither, until Burger King Brazil drew our attention to them with its latest tongue-in-cheek campaign. As you might imagine, the brand is unhappy with the McDonald's name. It's suggested rename? Whopper Island, of course.