Burberry is known for its quintessentially British heritage and trademark check, and this week it will mark the latest string to its bow – a distinctive takeover of Harrods, bedecking the historic department store in ‘Knight Blue’, the house’s signature hue which was introduced by creative director Daniel Lee at the start of his tenure in 2023.
Lasting through the month of February, the takeover also coincides with Harrods’ 175th anniversary, the department store having been founded in 1849 by Charles Henry Harrod. This is the first such activation of the anniversary year, with previous takeovers including Louis Vuitton and Dior.
