Get all your news in one place.
100's of premium titles.
One app.
Start reading
The Guardian - UK
The Guardian - UK
Lifestyle
Jess Cartner-Morley

Burberry ditches avant garde for accessible fashion after investors check out

Models present creations at the Burberry catwalk show
Burberry models on parade. Photograph: Hollie Adams/Reuters

Sometimes fashion shows are about what to wear to parties, and sometimes they are about money, national prestige, boardroom power struggles and the future of what was until recently one of Britain’s most valuable public companies.

At Burberry, London fashion week’s biggest name, the clothes on the catwalk were clues as to the next chapter in an unfolding fashion industry drama.

Sign up to read this article
Read news from 100's of titles, curated specifically for you.
Already a member? Sign in here
Related Stories
Top stories on inkl right now
One subscription that gives you access to news from hundreds of sites
Already a member? Sign in here
Our Picks
Fourteen days free
Download the app
One app. One membership.
100+ trusted global sources.