
Investors with significant time in the market are probably familiar with bull markets vs bear markets. These technical terms describe the main parts of any typical long-term market cycle. But what are the characteristics and how can we plan for bull markets vs markets?
Bull markets show consistently rising stock prices over a period of time, usually at least six months. The longest bull market in history started just after the Great Recession in 2009 and ran through the beginning of the COVID-19 pandemic in 2020.