Warner Bros. once decided that Coyote vs. Acme was worth more sitting on a shelf than playing in movie theaters. American audiences are now providing some evidence to the contrary.
The rescued Looney Tunes movie opened to approximately $15.5 million at the domestic box office over the weekend, landing at No. 2 after spending years at the center of one of Hollywood's most controversial shelving decisions. And new data on America's favorite Looney Tunes characters suggests the enthusiasm isn't limited to Wile E. Coyote.
